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العربية
Customer acquisition

Event-led customer acquisition: put the right people in the room

For B2B brands in Saudi Arabia, the right twenty people in a room beat two thousand passers-by. We pick the accounts, find the decision-makers, get them to show up, run the day, and help your sales team follow up.

Formats
roundtables · workshops · conferences
Includes
targeting · invitations · RSVPs · reports
Example
Visa Risk Executive Roundtable

How it works

  1. Target list. We agree the accounts and the roles you want in the room.
  2. Decision-maker mapping. We identify the right people at each account.
  3. Invitations and RSVPs. Personal invitations, reminders and confirmations.
  4. The event. A roundtable, workshop or conference, set up and run by us.
  5. Attendee report. Who came, who engaged, and notes for your sales follow-up.

Formats

FormatBest for
Executive roundtableSenior leaders, a focused topic, 10–30 guests
WorkshopHands-on sessions with technical teams
Conference or summitLarger audiences and several partners

Each of these formats can involve SCEGA licensing, so we check it as part of the plan.

Example

The Visa Risk Executive Roundtable in Riyadh: an invite-only evening for senior leaders. We handled the guest list, invitations and RSVPs, the setup and the on-site flow, so the Visa team could spend the evening with the people they came to meet.

Questions

Do you guarantee attendance numbers?

No one honest can. We agree a target list and invitation plan, report confirmations as they come in, and tell you early if a date or topic is not landing.

Last reviewed: October 1, 2026

Let's talk

Got a show coming up?

Send us the event, the dates and what you need. We come back with questions, a plan and a quote.